Saturday, August 27, 2005
Sleepwear News no more?
You will be missed, Teddy-With-The-Cut-Out-Nipples Herald.
Why We'll Be Changing Our Name
When the bloggers who started this company first came together it was almost natural we would call ourselves Pajamas Media. It was a playful tip of the hat to that moment when bloggers exposed the misreporting of CBS anchor Dan Rather. At that time, an ex-executive for CBS tried to dismiss us as riffraff in "pajamas." But the bloggers were right, CBS was wrong, Rather retired (without apologizing) and the rest is history.
But as we have gone forward putting together this company, it has become clear to us that we do not wish to be defined merely as gadflies in opposition to mainstream media. We owe our readers and our colleagues something bigger, an alternative to the structures we have lived with all our lives. It's not enough to criticize. We also have to build something new. To do that, we needed a name that would allow us to grow. And that name we are in the process of deciding.
Let us assure you that whatever it may be, we do not intend to lose our sense of fun or to forget our raffish roots. We only want to be more and hope you will join us in that quest.
Earlier, deeper thoughts and background here.